Ratish Naroor, VP of Product (SEO – Organic Growth) at Academia.edu and former Sr. Director of Growth at Etsy, is a visionary leader in digital marketing, organic growth strategies, and AI-driven innovations. With a proven track record of driving exponential growth and spearheading AI-first solutions in global digital platforms, Ratish has established himself as a transformative force in modern SEO and technology-driven marketing. His expertise spans large-scale growth challenges, strategic innovation, and the application of machine learning to optimize discoverability and engagement across diverse industries.
Key Achievements:
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$200M in Incremental GMV at Etsy: Led data-driven SEO programs that generated over $200 million in incremental gross merchandise value, redefining Etsy’s organic growth trajectory.
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AI-Driven Discoverability at Academia.edu: Spearheading initiatives to enhance research visibility through machine learning, optimizing content discoverability, and driving global engagement.
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Global SEO Strategies: Developed and executed global strategies for organic growth across sectors, including e-commerce, travel, and academic research.
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Team Leadership & Growth Enablement: Built and led high-performance teams focused on sustainable growth through rapid experimentation and data-driven decision-making.
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Executive Alignment with AI Solutions: Bridged technical expertise with executive decision-making, making AI-driven strategies accessible and impactful for business leaders.
Vision for AI in Digital Marketing:
Ratish is deeply passionate about how artificial intelligence is transforming digital marketing and SEO. His forward-thinking approach includes leveraging machine learning for predictive analytics, automation of SEO workflows, and real-time content optimization. His commitment to staying at the forefront of AI methodologies drives his enthusiasm to contribute as a judge for the GL Artificial Intelligence Awards 2025.
Why Ratish Naroor is the Ideal Judge for GL AI Awards 2025:
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Expertise in AI-First Methodologies: Proven ability to harness AI for solving complex SEO and digital marketing challenges.
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Insight into Emerging Technologies: Deep understanding of how cutting-edge AI solutions are redefining content optimization, search algorithms, and market strategies.
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Evaluation of Real-World Impact: Skilled at assessing the execution and impact of AI-driven innovations on business growth and scalability.
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Commitment to Industry Advancement: Passionate about recognizing transformative ideas that push the boundaries of digital marketing and technology.
Ratish’s role at Academia.edu emphasizes his forward-thinking vision in leveraging AI for global research visibility. His innovative strategies have not only enhanced digital discoverability but have also contributed significantly to advancing academic research engagement worldwide.