Vijayendra V Rao is a highly accomplished Order Management and Supply Chain Executive with over 20 years of global experience leading large-scale digital transformation initiatives for Fortune 500 companies. Holding a Master of Science in Computing: Software Technology from The Robert Gordon University, UK, and a Bachelor of Engineering from Bangalore University, India, Vijayendra combines technical expertise, strategic leadership, and business acumen to deliver transformative enterprise solutions in Artificial Intelligence, Supply Chain, and E-commerce.
Currently serving as Chief Architect at IBM Consulting, Vijayendra spearheads digital commerce initiatives across the Americas, overseeing multi-million-dollar programs that modernize order management and supply chain operations for global retail leaders. His expertise spans the IBM Sterling Multi-Channel Fulfillment Suite, including Distributed Order Management (DOM), Global Inventory Visibility (GIV), Store Inventory Management (SIM), and Watson AI-powered supply chain insights, positioning him at the forefront of omnichannel innovation and enterprise supply chain optimization.
Vijayendra excels at delivering First-of-a-Kind (FOAK) solutions, architecting complex supply chain ecosystems tailored to client-specific needs. He has successfully led high-impact projects for General Motors, Canadian Tire, Mars Inc., Crocs Inc., and Henry Schein, driving operational efficiency, scalability, and customer satisfaction. Notably, he modernized General Motors’ omnichannel operations by migrating from mainframe systems to IBM Sterling Order Management, and implemented a groundbreaking Sterling OMS solution for Mars Inc., enabling personalized, event-based candy customization.
Beyond technical delivery, Vijayendra leads architecture blueprint workshops, technology transformation planning, and IBM Garage and Agile engagements, helping C-level executives and IT leaders achieve their digital transformation goals. His deep understanding of enterprise applications, distributed architectures, and API integration empowers organizations to optimize operations, enhance customer experience, and accelerate business growth.
Previously, Vijayendra held leadership roles including Senior Director at Blue Yonder, where he developed commerce products and microservices for inventory, availability, and capacity management, and Executive Architect at IBM Global Business Services, managing large-scale supply chain transformations for Tiffany & Co., Kroger, and Qurate Retail Group. His ability to seamlessly integrate cloud technologies with legacy systems has consistently delivered measurable business value.
Vijayendra demonstrates exceptional technical proficiency across Java, J2EE, Microservices, Web Services, Watson APIs, MySQL, Oracle, DB2, NoSQL, Mac, Unix, Linux, and tools like Eclipse, WebSphere, Tomcat, JBoss, and Oracle SQL Developer. His hands-on approach to complex business challenges complements his leadership in guiding large, diverse teams of onshore and offshore professionals, fostering a collaborative, high-performing environment.
A recognized thought leader, Vijayendra contributed to Automated License Plate Recognition (ALPR) technology integrated with Sterling OMS for touchless curbside pickups at Kroger and has expertise in Salesforce Commerce Cloud and MuleSoft integration, demonstrating a commitment to innovation and business impact.
His accolades include multiple IBM Service Delivery Excellence Awards (2015–2020) and numerous Role Model and Outstanding Contributor Awards, highlighting his influence in driving enterprise success.
In summary, Vijayendra V Rao stands as a distinguished global leader in Order Management, Supply Chain Transformation, and Digital Commerce, blending visionary strategy, deep technical expertise, and proven leadership to deliver scalable, innovative solutions. His work continues to shape the future of global supply chain operations and digital commerce excellence.